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Drogsan is now a TURQUALITY® brand

04 Aralık 2023
0
Drogsan artık bir TURQUALITY® markası

Drogsan Pharmaceuticals was accepted in its first application to the TURQUALITY® program supported by the Ministry of Commerce.

Dr. Ersan Küçük, General Manager, Drogsan Pharmaceuticals said, “Drogsan Pharmaceuticals has continuously taken its development to the next level since its establishment in 1975 and has gained the right to benefit from the TURQUALITY® support program at the point it has reached today. TURQUALITY® is the world’s first and only state-supported branding program and encourages companies that want to take part in the international arena due to increasingly severe competitive conditions and changing consumption patterns to create strong brands that mean more added value and more market share. The overlap between Drogsan and TURQUALITY® targets, which has the vision of becoming a company known, appreciated, permanent and followed in both national and international markets, growing faster than the market in the pharmaceutical industry, whose export-import coverage ratio is above the industry average, was the main driving force behind our application to this program. While working to participate in the TURQUALITY® program, our main goal was to contribute to Drogsan’s corporate development and sustainability by taking institutionalization to the next level throughout the company, and we are proud to see that we have achieved this as a result of the dedication and effort of all our employees.” said.

Emphasizing that they are proud to crown Drogsan, a Turkish brand, with TURQUALITY® on the 100th anniversary of the Republic of Turkiye and to be the sixth company accepted to this program in our country’s pharmaceutical industry, Küçük said, “Of course, this acceptance is not an end but a beginning for us. From now on, we will work harder and run harder to fulfill the requirements of this program. As Drogsan Pharmaceuticals, we will strive to further increase our contribution through this program so that the pharmaceutical industry can get out of its position as a “current account deficit” sector. We have the determination to achieve this and we will definitely succeed. On this occasion, we would like to express our gratitude to our state for encouraging us in this direction and implementing the “world’s first and only branding program”, and we promise to fulfill our responsibilities.”

Tags: current accountdirectionDr. Ersan KüçükDrogsanDrogsan PharmaceuticalsGeneral ManagerPharmaceuticalssectorTURQUALITY
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